Tray is an online-to-offline vendoring platform focused on food delivery. Our digital ordering and fulfillment engine is powering up food delivery services in Ghana. The primary focus is on customer experience and seamless interactions.
The technology behind tray is meant to unify experiences across different channels, and also to provide real-time feedback to assure customers and restaurants of the service delivery life-cycle.
The platform that supports Tray® is meant to provide on-demand scalability using cloud-technologies ontop of TechNE's digital hosting platform.
Our integrated digital capabilities have been optimized for modern day technology management and operations with the intent of hiding technology as much as possible, and offering easy and intuitive ways for people to engage.
- For Customers:
3 simple workflows have been digitized to enable consumers find, order and receive their food.
- For Restaurant Owners:
An equally simple model has been integrated to allow restaurants and fast food businesses to self-onboard unto our digital platform.
We are essentially making it easy for anyone in the city to be able to taste cuisine from your restaurants without the need for the commute.
Som key benefits include:
- Serving a wider customer based by delimiting your catchment focus
- Leveraging our unique platform to engage with diverse customers
- Leverage our digital marketing to grow customers
- Reduce the need to have to manage and operate a digital ordering platform -- which makes you focus on your core -- serving delightful food.
- Gain insights and feedback based on customer ratings and feedback in order to effectively improve services
- Remove the bottlenecks of having to manage an elaborate walk-in environment
- New revenue sources to complement walk-in sales
We remove the friction to going digital and offer our customers -- restaurant operators and consumers -- a seamless journey.
Our digital marketing model will promote increasing use of online ordering systems to book tables at specific restaurants, to make reservations and also to order-in.
Revenues can vary widely based on the quality of food and cuisine served by restaurants, which can also bring into focus packaging, presentation, and the overall satisfaction of customers.
We work with food vendors to address some of the key concerns that can impact on revenues, and are keen to offer additional strategies that improve sales.
Every food vendor on our platform has a management space where they can see transactions. Commissions are based on specific promotions run via www.technetray.com.
We will occaisionally work closely with food vendors in planning promotional campaigns with well defined commissioning schemes agreed to before execution.
A simple management interface is available for desktop type monitoring, but most of all, an alert system is in place to provide e-mail and notifications to food vendors when an order is placed.
Payment using Amazon Pay, Apple Pay and Google Pay along with Mobile Money services from predominant providers are integrated.